Netphiles News • October 2020
3 Reasons Why Website Maintenance is Important
Websites need regular updating and maintenance to ensure they run efficiently and at optimum capacity. Just like any item, for example air conditioner, cars, or laptops require regular maintenance, so do websites. Proper maintenance of your site helps to ensure site security, increase in number of new visitors, boost returning traffic, and more.
There are several key elements listed below which require maintenance of your website on regular basis.
- Security is a main reason for regular maintenance. If your company website utilizes Content Management System (CMS), such as WordPress or Drupal, one has to ensure that your website is up to date with software patches and security updates. But you maybe wondering why? Simple reason….to keep your website secure from hackers who can steal or hijack your website.
- Integrity of your website relies on regular maintenance. If your website begins to become outdated, you will encounter problems that may eventually become irreversible. You may lose valuable data from your website if it breaks and when you eventually update, your website may not be compatible with latest server requirements or module.
- Boost speed and site rankings on search engines is opening doors to your target audience. Google rankings rely on websites that are updated regularly. The spider bots visit your website to see backend software has updates and there is no discrepancy with broken links and poor content. A higher ranking increases your website’s visibility on search engines and for your content to appear when your target audience searches relevant keywords. In addition, new updates mean increase in performance measures of your website load speed. Speed has also has an impact on your SEO.
Hence, regular website maintenance & updates will secure you from potential downfall, save you time and money, and increase your website security. If you would like to learn about website development, please contact NETPHILES.